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Important Google Updates

avant8 — Fri, 20 Jul 2012 23:16:15 +0000

Google recently announced their decision to move forward with Google+ Local pages, which will take the place of their current option, Google Places. To ensure that local businesses do not suffer from the change and that the transition is smooth, we want to explain how this shift will affect local SEO efforts. Here are some [...]

Experts, Experts, Experts …

admin — Mon, 09 Jul 2012 23:49:43 +0000

As time goes by and our social interaction becomes increasingly more digitized I read about and come in contact with people who claim to be “experts” in the Social Media world. It never sits well with me to think that someone is giving themselves that title, shouldn’t that be something awarded by peers and [...]

Social Media For Beginners

admin — Fri, 06 Apr 2012 20:45:09 +0000

Building and developing a strong brand has for many years be a costly thing to do, fortunately for us in a world of technology there are some free social media resources that can be tapped into to help raise our brand awareness. Below you find the 3 fundamental pillars of social media and how [...]

Branding Basics

admin — Wed, 07 Mar 2012 07:33:35 +0000

I love this video, Steve Jobs talks about the fundamentals of advertising and branding. Trying to keep up with the demands of running a business and being true to what you are trying to do can be a real challenge. Jobs reminds us that even the giants like Apple need to focus on the basics.